CBD, the fashionable ingredient for healthy skin
We are experiencing a Renaissance. Thanks to CBD, cannabis is coming to life, changing the image of the stoner for a new one: as a luxury ingredient for wellness and beauty. The relaxation of cannabis laws and the buzz around emerging science have legitimized the medicinal claims surrounding CBD, but it is the ‘boutiquification‘ of cannabis that has made everyone want to be seen by their side.
Well-designed little tubes and bottles from stylish brands have become objects of desire, much like French perfume in the past. This year, North American department store Barneys opened a high-end cannabis lifestyle store in Beverly Hills, and retailers like CVS and Walgreens are following suit.
So if you were planning to wait for the CBD trend to pass, you might want to reconsider: The US CBD market could hit $16 billion by 2025, predicts Cowen & Co. By now, you’ve seen a version infused in CBD of everything from mascara to creams to facial oil, but we are left with questions about its effects. Will it take away the stress? Does it give you great skin? Can you get high? We will try to answer some of your many questions.
Anyway, what is CBD?
CBD, short for cannabidiol, is one of more than 80 compounds called cannabinoids extracted from the cannabis sativa plant. The two best known are CBD, which doesn’t get you high, and THC, which does. The strains were created to contain a high THC content because people buying cannabis generally wanted to get high. CBD didn’t attract much interest until scientists began studying the health benefits of low-THC strains.
So can it get you high?
No, no, a thousand times, no. Clearly not. And this is precisely what makes CBD so popular right now.
Does it seem to me, or is CBD all of a sudden all over the place?
The truth is that before legalization in various countries, it was not really known what the benefits of CBD could be. We now know that it has anti-inflammatory properties, vitamins A, D and E, and essential fatty acids. Basically like a vitamin.
Now that cannabis is legal in much of Europe and the world, more people have had the chance to experiment with this ancient plant in a radically different way. In most cases, it’s been word of mouth that has caused the CBD cult to spread so incredibly fast. Thanks to CBD, the cannabis plant has finally lost its stigma and has managed to normalize itself, even radically changing from a negative connotation to a positive one.
How does CBD work?
Our bodies actually produce our own cannabis-like chemical called anandamide, also known as the “happiness molecule.” “CBD naturally raises the levels of its own endocannabinoid,” says Michele Ross, founder of Infused Health, a program of health education and training on cannabis. The increase in anandamide in your body and brain has anti-inflammatory effects, but it also has other activities at other receptors.
Exactly what effect they all have is still being worked out in the laboratory. Most of the media attention comes from its use to control treatment-resistant epilepsy, and it has been hailed as a possible answer to everything from anxiety to breast cancer. Current scientific texts describe cramp-reducing, anti-inflammatory, antiemetic, and anxiety-reducing effects.
But what does CBD do in beauty products?
The most attractive attributes of topical CBD are its anti-inflammatory and pain-relieving properties. Scientists are finding more evidence that it can treat dry skin, psoriasis, and eczema, which is why the ingredient is showing up in so many face creams, serums, and body lotions.
CBD cosmetics are organic cosmetics that contain the active ingredient cannabidiol. Cosmetics and care products containing CBD are becoming increasingly popular in the cosmetics market. And there’s good reason for that: Medical studies indicate that cannabidiol (CBD for short) could help with skin problems.
Almost the entire range of cosmetic products available today exists as a CBD version: CBD creams, CBD lotion, shampoo, body oil and many more belong to the variety of products available. Apart from the cannabidiol ingredient, CBD creams and lotions also contain the necessary ingredients to give the cosmetic product the necessary consistency, look and aroma.
Treating acne has always been very complex due to its many components: clogged pores, excess sebum, inflammation and proliferation of bacteria. A 2014 study found that CBD helps suppress breakouts by regulating oil production from the sebaceous glands. This is very good news if you have acne and want to avoid medications like isotretinoin or spironolactone.
There is more research to be done, of course, but dermatologists are intrigued by the potential of a new non-steroidal tool in their arsenal. If CBD can control inflammation and oil production, it would treat two parts of acne lesion formation. That’s very important because many of the treatments today are done with retinoids, which actually make the skin worse before it gets better. (As the skin acclimates to the treatment, a process called retinization initially causes more inflammation in the form of redness, dryness and flaking).
Plus, for people who can’t, or won’t, take pain relievers, topical CBD reduces pain level (ouch!) and reduces swelling. This is why we see it in so many massages and balms, used for sore joints or sore muscles before and after workouts, as a more chic alternative to the old-fashioned Bengay. The same properties make CBD oil an excellent massage lotion as well.
Like all cannabinoids, the useful and legal ingredient CBD is a waterproof and oil-receptive substance. This means that it dissolves easily in oils and fats. This is one of the reasons that CBD cosmetics blend so well with human skin and can be easily absorbed into the human metabolism. When buying CBD cosmetics, it is important to pay attention to the active ingredients that each product contains.
Ideally, it should be based on natural substances. Since CBD cosmetics, like most CBD creams, have demonstrated an ideal pH value, CBD cosmetic products are generally suitable for all skin types. Tom Hemp’s sells a CBD cream: THE CBD cream, as well as the CBD body lotion and different body oils in its range of products. You can get more information about each product on Tom Hemp’s website.
So what’s next in the world of cannabis beauty?
Terpenes! Terpenes are the part of cannabis that makes it stink (although there are some very nice ones like limonene, which smells of citrus, and pinene, which smells like Christmas). Simply put, they are like essential oils in marijuana. Research suggests that terpenes in cannabis may work synergistically with cannabinoids to enhance medicinal effects.
Well, having said all this, we hope we have answered at least some of your questions. Write us with suggestions or whatever you want to “email” and we’ll be glad to get back to you asap.
Until next time!